The Loyalty Problem No One Wants to Talk About
The Loyalty Problem No One Wants to Talk About Insurance companies love to talk about “customer-centricity,” but let’s be honest: most policies still feel like they were printed in 2006 and faxed over. Generic. Rigid. Boring. And most importantly—disconnected from the customer. You know it. We know it. Your customers definitely know it. The numbers […]
The Insurance Industry Thinks It Has Time. Just Like Blockbuster Did.
The Insurance Industry Thinks It Has Time. Just Like Blockbuster Did. Blockbuster had 9,000 stores. Netflix had a scrappy mail-order DVD model.Guess who’s still around? Legacy insurers are about to make the same fatal mistake: underestimating what looks like a niche trend—but is actually a total industry reset. AI isn’t coming. It’s here.And if your […]
Your Policy Is Not Personalized. That’s Why Customers Are Leaving.
Legacy underwriting is dead. Generic policies are turning customers away. It’s time for insurers to evolve—or get replaced. Here’s how hyper-personalization changes the game.
Why Direct-to-Consumer Insurance is Booming and What It Means for the Industry
Insurance has traditionally been an industry built on intermediaries—brokers, agents, and complex underwriting processes. But today, the rise of direct-to-consumer (DTC) insurance is reshaping the landscape, putting the power directly in the hands of policyholders. Customers no longer want to navigate layers of bureaucracy to get coverage. They expect fast, transparent, and flexible options, and […]
How Insurers Can Win Over Millennials and Gen Z with Digital-First Offerings
How Insurers Can Win Over Millennials and Gen Z with Digital-First Offerings Millennials and Gen Z represent the future of insurance. Yet, many insurers struggle to connect with them. Unlike previous generations, these digital natives don’t want in-person consultations or piles of paperwork. They expect intuitive, fast, and flexible insurance experiences—delivered on their terms. Insurers […]
The Importance of a Multichannel Approach in Insurance Distribution—and How AI Makes It Work
Selling insurance isn’t what it used to be. Customers don’t just walk into an office, sign a policy, and leave. They research online, compare options, ask questions on social media, and expect personalized offers in their inbox. Insurers that rely on a single sales channel risk losing business to competitors offering a seamless, flexible experience. […]
How AI Can Drive Insurance Sustainability and Profitability
Insurance companies are in a constant battle to stay profitable. The combined ratio, which measures how much insurers spend on claims and expenses compared to premiums collected, has been dangerously close to 100% for years. In 2022, it hit 102.4%, meaning insurers were losing money on underwriting alone. The traditional response? Raise prices and cut […]
Traditional Insurance Needs to Adapt—Or Risk Becoming Obsolete
For decades, the insurance industry has been slow to evolve. While banking, retail, and healthcare have embraced digital transformation, many insurers still rely on outdated legacy systems, manual processes, and rigid policy structures. But the market is changing. Insurtech startups are proving that insurance can be faster, cheaper, and more customer-friendly by leveraging: ✅ AI-driven […]
The Insurance Industry Isn’t Doing Hyper-Personalization—It’s Just Segmenting Customers
Though many people confuse them or use them as synonyms, there is a critical distinction between segmentation and hyper-personalization. Insurers often believe they are offering truly personalized products when, in reality, they are just refining customer groupings. The problem? That’s not what customers expect anymore. It’s time to set the record straight: Segmentation vs. Hyper-Personalization: What’s […]
AI-Powered Omnichannel: The Insurance Industry’s Big Upgrade
Omnichannel customer experiences with AI in insurance are rapidly transforming how insurers connect with policyholders. By integrating artificial intelligence across various customer touchpoints, insurers can create seamless, personalized interactions that not only enhance satisfaction but also drive efficiency and loyalty. Here’s how AI is reshaping the landscape of omnichannel customer experiences in insurance and why […]